The invoices that are sent across to the subscribers tell them a lot about your pedigree. Whether a customer would stick to your service or move on to someone else depends a lot on the phone billing software and the invoices it generates.
The Need for Convergence in Phone Billing Software
For a phone billing software to be successful
at generating invoices that are actually liked by the subscribers, convergence
in billing is a very important criterion. Convergence – implemented via a
centralized charging platform like OCS – allows for the bifurcation of service
charges into categories that are intuitively understood by customers. Also,
convergence offered via a true real-time charging platform allows for complete
transparency and builds customers trust in the service provider.
The Virtues of Successful Phone Billing Software
A phone billing software should be good
at a number of things, in order to be effective. Below are some criteria your phone billing
software must pass to have a positive impact on your customers’
mindset:
It should manage recurring subscription invoicing effectively
Subscription
billing is the bread and butter of most telecom operations. With so many
service offerings in the mix, the chances of error may increase with a
substandard software solution. On the other hand, a quality phone
billings software solution like Telgoo5 can handle recurring service
charges, refunds, renewal of services and discounts effectively without putting
too much pressure on the operator.
Automation is the key
One can’t
expect to monitor telecom billing at every step of the way, when there are so
many other core telecom operations to take care of. Telgoo5 is a
fully-automated phone billing software
that eliminates the errors commonly found in manual billing procedures and
makes the task of MVNOs
and MNOs considerably simpler.
Provide complete reporting
Analyzing
customer behavior and billing performance over a service cycle allows telcos to
create effective future strategies. Telgoo5 provides a custom slave database to
its client, which is directly updated via a centrallized master database. The
database provides all the reports and allows MVNOs/MNOs to run them as many
time as they want.
Allows for easy integration
Every
telecom operator is unique and has its very own software and databases platform
that it requires to connect with the phone
billing software. Telgoo5 makes this task simple by providing several
user-friendly APIs, which can be launched quickly and allow for seamless
integration. For example, NLAD database can be integrated conveniently into
clients’ databases to access important customer details. Or, a client can
employ an existing service delivery partnership for sending its SIM cards
across to its subscriber base without going out searching or a new partner.
Monetization of emerging technologies and complete scalability
The innovation
in telecom industry is at an all-time high, and telcos have to frequently
launch new services about which they might not have sufficient knowledge.
Technologies like 5G and IoT are humongous in their scope and require
considerable expertise. So, to expand in these new and unexplored verticals,
telcos require a phone billing software
solution that can monetize such evolving technologies within a particular
timeframe. A failure to monetize these services in time is fraught with the
risk of losing out on revenue to competitors.
Summary
Telecom
industry is in a state of flux due to an excessive rise in competition and
launch of frequent service innovations. Therefore, telcos – both big and small
– are trying to attract maximum number of subscribers in any way possible.
Telecom billing/invoicing provides a great opportunity to MVNOs/MNOs as it
immediately lets them win their trust.
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