Customer
acquisition is the name of the game in an MVNO business. An MVNO
mobile virtual network operator has to compete with its peers and also
major MNOs in the region. So, it has to think on its feet and deliver services
quickly. Due to their technical shortcomings, many MVNOs aren’t able to add new
services and implement aggressive marketing strategies. As a result, they fall
behind in the race. So, it is vital that your MVNO has the right telecom
support system for performing the daily operations.
The
Need for a Dedicated Platform
MVNO/MVNE
operations are very business oriented. However, business functions and technical
operations can only be carried out correctly, if B/OSS and online
billing software related requirements are met. An MVNO/MVNE support
platform needs to incorporate the following to ensure consistent operations:
Operational
support
Faster
provisioning of services, maintenance of inventory and tracking of service
performance are some of the most important aspects of operational support. The
revenue needs to be captured correctly, so that there are no irregularities later.
Responsive and efficient subscriber management is also a major requirement. The
operational support platform should give full control to the MVNO, so they can define
various permissions for the users and at the same time stack up different
services to create attractive bundles for the subscribers.
Business
Support
Everything
from customer management to order management falls under the scope of BSS i.e.
Business Support System. The best telecom services vendor provides an
integrated B/OSS platform that manages business and operation support functions
cohesively. As the technology is evolving, companies are moving to NFV and SDN
for complete digitalization of telecom operations. So, always partner with a
technically superior vendor like Telgoo5, which evolves its operation to meet
the current industry requirements.
Telecom
Billing
Online
billing software forms the crux of today’s
fast-evolving telecom operations. There is an exigent need for a centralized
charging platform like an Online Charging System (OCS) that can charge and rate
services at a single point. This allows MVNO mobile virtual
network operator to send completely itemized bills to its subscribers
with every charge of every service clearly mentioned on it. Convergent telecom
billing enhances the transparency in billing and builds trust in the MVNO’s
subscribers.
Quick
Monetization and Service Launch
A
single-point OCS allows for quick monetization of services, and lets your MVNO
launch services quicker than the competition. So, if your marketing team has a
new idea, you can quickly put into action and reap great results with your
marketing strategies.
Revenue
Assurance and Fraud Control
Every
MVNO is looking to make money. So, it
needs to bolster its operations and prevent any sort of revenue leak.
Therefore, it needs a stable and fully-functional platform that audits
transactions, reconciles carrier bills, detects frauds in their infancy and at
the same time allows for data ingestion from different systems. No matter how
good your online billing software is, if it fails at revenue assurance
then you won’t succeed in the long-term.
API
for Fulfilling Ad Hoc Requirements
A
number of times MVNOs need to add new functionalities to serve their existing
users. But they cannot go through the process of customizing software or buying
a new one. In such cases, they need APIs that can bring in the desired
functionalities. For example, they can add a new payment gateway or access the
services of a shipping vendor by simply installing the relevant API.
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